Worship Shortlisted for Two Prestigious Awards
Here at Worship, we’re delighted that our conversion rate campaign for CORGI HomePlan has made the shortlist for Best Use of Data at the Drum Marketing Awards and Best Use of Search at the Big Chip Awards. This is exciting news to follow our win at the PRCA Digital Awards earlier this month.
We developed a data-driven strategy for CORGI, which boosted their online conversions by almost 60% and provided them with approximately £750,000 in additional revenue.
Results like these are due to our unique conversion research methodology, which involves gathering data from various sources to understand user behaviour. Using quantitative and qualitative sources, we analyse behaviour to discover points of friction and other problems in the conversion journey.
Using insights from our extensive research, we formulate hypotheses to A/B test and iterate until we reach the desired improvement. It’s this process that allows us to get such amazing results for our clients.
We can’t wait to find out the award results. Wish us luck!
27th April 2017